Snapchat is a new social media app that has jut shown up in the last year or two. It lets users take pictures and short video clips and sent them to friends. The pictures and video clips can only be viewed for few seconds then they delete themselves. the main age group that uses this app is 13-25.
Some ways businesses are using snapchat are rewarding current customers with mobile coupons, gaining new customers with giveaways, taking people behind the scenes, previewing new products, and telling customers about holiday sales and events
I personally don’t think this is a very good app for businesses to use because it just isn’t set up that way. This app does the same thing that Instagram, Twitter, and Vine all do and they do it better for businesses.